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The letters OULU in pink in front of Tuira, each decorated in honour of the summer and the year of the Capital of Culture.

Events

North Ostrobothnia Tourism Forum 2023

 

Oulu Tourism Forum and the Northern Ostrobothnia Tourism Parliament will merge this year. There will be interesting speeches, information and networking. Organised by BusinessOulu, Oulu Chamber of Commerce, Oulu Tourism Ltd and the Regional Council of Northern Ostrobothnia.

Welcome to join us!

Registration by 12 November 2023: lyyti.in/matkailufoorumi2023

Programme

 8.15
Morning coffee and registration
 9.00
Opening of the event
Jussi Rämet, Regional Director, Regional Council of Northern Ostrobothnia
  9.10 You. We. Nature. – The ingredients of adventure travel and why it is the perfect mix for thriving places and happy communities.
Gergana Nikolova, Regional Director, Adventure Travel Trade Association ATTA
  Importance of international networks for a programme service company
Heidi Savolainen, CEO, Adventure Monkeys Ltd
 9.50 Provincial results and observations of tourist surveys from summer 2023
Wille Markkanen, CEO, Salmi Platform Oy
10.10 Ruka-Kuusamo's knowledge-based management model
Tessa Suopanki, Marketing Manager, Ruka-Kuusamo Tourism Association
10.30 Break
10.50 Funding opportunities for tourism development
Heikki Ojala, Regional Development Manager, Regional Council of Northern Ostrobothnia
11.05 Oulu2026 - a peek into the cultural programme
Samu Forsblom, Programme Director, Oulu Cultural Foundation
11.20 From phenomenon to tourism product
Perttu Nest, Event Director, City of Tampere
12.00 Lunch, self-financed
13.00 PANELS DECLARATIONAccessibility, travel chains and regional cooperation
President: Yrjötapio Kivisaari, CEO, Oulu Tourism Ltd
Panelists:
Heino Heikkinen, North Ostrobothnia Centre for Economic Development, Transport and the Environment
Tiina Honkanen, VR Group
Johanna Salmela, Saaga Travel Oy
Tuomo Kinnunen, Oy Matkahuolto Ab
Mats Lindfors, Ruka-Kuusamo Tourism Association
Seija Vesala, Kalajoki Tourism Association
14.00 Break
14.30 Short topical greetings from tourism areas
Jaakko Löppönen, Kemi Tourism Ltd
Mats Lindfors, Ruka-Kuusamo Tourism Association
YT Kivisaari, Oulu Tourism Ltd
14.50 Current and future measures of Visit Finland
Päivi Antila, manager, DMO partnerships, Business Finland
15.15 Airbnb and regulation: Short-term housing transfers as a challenge for law-enforcers
Jenna Päläs, University Lecturer, Department of Law, University of Eastern Finland
15.50 Summary

 

16.00  End of event

 

Additional information: Anna-Maija Toivonen, +358 40 685 4022, anna-maija.toivonen@pohjois-pohjanmaa.fi

Keywords: travel