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Entrepreneurship and renewal in Northern Ostrobothnia

Figure: Sanna Krook / City of Oulu

In 2025, the region of Northern Ostrobothnia will be a nationally, internationally networked and strongly profiled region in cooperation with its expertise. Business orientation is the foundation of the whole region. The activities are nationally and internationally networked and impressive.  In the future, we will be proud of our success stories, bold actions and innovations.

This is how we improve our business orientation

  • We invest in regional development and in SMEs and micro-enterprises.
  • We enable entrepreneurship and business growth.
  • We take into account changes in business environments, markets and working life
  • We create international growth potential.
  • We alleviate location-related challenges through long-term transport system planning.
  • We support the networking of companies.
  • We lower the employment threshold and raise the employment rate through projects, experiments and the Nordic employment service model. Especially for young people and recent graduates.
  • We support leadership and the coping of entrepreneurs.
  • We act as co-ordinators between the public and private sectors.

How to achieve the ability of the business community to change?

municipally owned development companies will play an increasingly important role as successors and developers of municipal industrial policy. Regions need to find their own strengths and create their own operational networks. This requires more collaboration and ability to change. In the coming years, the emphasis will be on corporate responsibility. Due to the new European Commission's Sustainable Development Reporting Directive, it is wise to anticipate that sustainability requirements will also apply to companies in cooperation with more than 500 employees in the future. Development and innovation work requires partners, strategies and experiments, and creates competitiveness. Investing in investments, internationalisation and product development, as well as enabling growth and renewal work, creates a capacity for change.

More bureaucracy, please.

Increasing business-friendliness in decision-making and services

We aim to ensure that companies' operations and related operations, obligations and permits function as smoothly as possible. The digitalisation of public services not only improves accessibility, but also streamlines the processes of officials in companies, saves effort and time, and improves the service level. The role of companies is to be an active partner in the public sector on the way to success. The aim is that administrative practices do not slow down the development of companies.


Figure: Visit Oulu

This creates versatile and smooth entrepreneurial paths

  • Digitalization enables more agile business and work. 
  • A significant trend is the growth of solo entrepreneurship. 
  • Local entrepreneurs create an entrepreneurial spirit in the region. 
  • Growing young people's entrepreneurial enthusiasm and entrepreneurship education at best leads to staying in their home region or home country. 
  • Freedom, flexibility, trust and equality are important in the 2020s.
  • Cooperation between entrepreneurs and local educational decision-making bodies and communities is important.
  • The potential of immigrants to become entrepreneurs must be strengthened.
  • Entrepreneurship exchanges need to be supported.
  • Entrepreneurship experiments at different stages of life.
  • Supporting part-time entrepreneurship.
  • Promoting Start-up Entrepreneurship.
  • Promoting multi-place entrepreneurship.

What do we do in practice to achieve our goals?

Key Projects for Entrepreneurship and Reform:
  • Smooth transition of employment and economic development services to municipalities
  • The region's international business-driven growth and support project for renewable companies
  • Key project for managing and coping in cooperation with entrepreneurs
  • Renewable and resilient entrepreneurship